GHD Platinum Plus vs Chronos: Which styler is finest?


GHD Platinum Plus vs GHD Chronos: Which flagship straightener is value your cash?

twenty seventh December 2024 | Writer: Victoria Woollaston-Webber

In our GHD Platinum Plus vs Chronos head-to-head, we evaluate the 2 stylers by way of value, design, options and efficiency to see which is value your cash


It’s been six years since GHD launched a wired pair of straighteners, within the type of the GHD Platinum Plus.

There have been new improvements since – particularly the cordless GHD Unplugged, GHD Helios and the wet-to-dry styler, GHD Duet Type – however for a model that’s finest identified for its flat-iron stylers, this has felt like an extended break.

Then in January, GHD launched the GHD Chronos – a redesigned, re-engineered model of the Platinum Plus that guarantees to be quicker, simpler to make use of and go away your hair trying shiny for hours.

It’s dearer than the Platinum Plus, as you’d think about, however does that actually imply it’s value the additional money? Or is that this now one of the best time to purchase the (now cheaper) Platinum Plus?

Learn what we consider each stylers in our full GHD Chronos assessment, and GHD Platinum Plus assessment


GHD Platinum Plus vs Chronos

The GHD Chronos is offered in:

The GHD Platinum Plus is offered in:


GHD Platinum Plus vs Chronos: Design and Options

The largest improve on the Chronos, in comparison with the Platinum Plus, is the in-built sensor know-how.

Older fashions of GHD straighteners had single-, or dual-zone applied sciences. This meant that sensors had been used to create both one massive “zone” or two smaller zones inside which the temperatures of the plates could be repeatedly monitored and adjusted to ensure the warmth was evenly distributed.

When the Platinum Plus launched, it used an upgraded model of this tech referred to as ultra-zone know-how. These sensors monitor the warmth distribution throughout your complete plate 250 instances a second to ensure there aren’t any chilly or scorching spots throughout use, and that the warmth is evenly unfold to make styling faster and extra environment friendly.

With the GHD Chronos, this know-how has been upgraded once more to what the model calls HD motion-responsive know-how.

It really works in an analogous method to the Platinum Plus’ ultra-zone know-how but it now comprises sensors that recognise how the Chronos is getting used. This contains the angle the Chronos styler is being held at, the pace of the strokes and even what sort of seems to be you’re creating – curls, waves or straight kinds.

From right here, the Chronos distributes warmth to the place it’s wanted and makes positive this warmth stays constant and even to make styling even faster.

GHD claims this tech “responds to your styling movement with 2x extra responsiveness and intelligence” to make straightening your “thrice quicker.”

In actuality, it’s tough to quantify what distinction this improve truly makes. The Chronos was quicker than the Platinum Plus however solely simply.

Elsewhere, the Chronos options the most recent technology model of the GHD ceramic heater, and it routinely turns off after 10 minutes. The Platinum Plus doesn’t routinely flip off till after half-hour of inactivity.


GHD Platinum Plus vs Chronos: Efficiency

GHD makes some daring claims in relation to the superior efficiency of the Chronos.

It guarantees to:

  • Type hair thrice quicker.
  • Increase shine by 85%.
  • Cut back frizz by half.
  • Creates kinds that final 24 hours.
  • Supply 3x breakage safety.

Nevertheless, these comparisons must be taken with a pinch of salt. They’re not, as it’s possible you’ll assume, compared to the Platinum Plus.

As an alternative:

  • The quicker styling instances are compared to the GHD Unique – the most affordable, entry-level GHD mannequin operating decade-old tech.
  • The shine and frizz comparisons are based mostly on naturally dried hair – we’d hope any straightener might add extra shine and scale back frizz than utilizing no styler in any respect.
  • The 24-hour claims come from a trial on a comparatively small variety of 142 shoppers. Of this group, 86% stated their model lasted 24 hours.
  • And at last, the 3x breakage safety stat is in comparison with utilizing a rival styler at a a lot hotter, 235°C temperature. We’d anticipate that the warmer the temperature, the larger the prospect of harm and breakage so this isn’t a like-for-like comparability.

This isn’t to fully take away from the improvements which have been added to the GHD Chronos, as a result of if you truly use the styler there are notable enhancements, nevertheless it’s value flagging.

When straightening our hair, the Chronos took a median of three minutes and 15 seconds to finish the model, whereas the Platinum Plus took 3 minutes and 25 seconds. This can be a pace enhance of simply 5%.

Curling our hair took longer. The Chronos took 9 minutes 45 seconds on common, whereas the Platinum Plus took 10 minutes. This can be a 2.5% pace enhance.

The picture on the left exhibits the end and magnificence utilizing the Platinum Plus. The picture on the proper exhibits the identical model on the Chronos

Frizz was considerably lowered when utilizing each stylers, in comparison with once we let our hair dry naturally. It’s laborious to quantify the precise variations however the Chronos lowered frizz barely greater than the Platinum Plus, based mostly on sight and contact.

Each stylers additionally added shine nevertheless it was rather more noticeable after utilizing the Chronos versus the Platinum Plus. To the purpose the place a number of folks commented on how wholesome and shiny our hair sorted utilizing the brand new GHD styler.

The Chronos model then held for 4 to 5 hours, whereas the Platinum Plus model dropped after round three. Neither model survived being exterior although and the shine dropped and frizz returned nearly as quickly as we left our home.

All this stated, the Chronos is rather more pleasing to make use of. The plates glide over the hair not like any straightener we’ve ever used. We hadn’t realised simply how a lot the Platinum Plus pulled our hair till we used the super-smooth and sleep Chronos.

When that is coupled with the Chronos’ extra compact design and curved barrel, it makes creating curls and waves straightforward, fast and extremely pleasing. That is the one space the place the Chronos actually pulls forward of the Platinum Plus.


GHD Platinum Plus vs Chronos: Specs

Platinum Plus

  • Appropriate for: All hair sorts
  • Expertise: Extremely-zone know-how
  • Plate Width: 26.8mm
  • Styling Temperature: 185℃
  • Warmth-Up Time: 20 seconds
  • Guarantee: 3 years
  • RRP: £239

GHD Chronos

  • Appropriate for: All hair sorts
  • Expertise: HD motion-responsive know-how
  • Plate Width: 26.8mm
  • Styling Temperature: 185℃
  • Warmth-Up Time: 20 seconds
  • Guarantee: 3 years
  • RRP: £289

The broader GHD vary

Click on the picture beneath to see how the brand new GHD Chronos and Platinum Plus evaluate to all the opposite GHD hair straighteners within the vary, at a look. We go into extra particulars in regards to the vary and which GHD straighteners finest fit your hair sort and price range right here.


GHD Platinum Plus vs Chronos: Which is finest?

It’s hardly shocking that the Chronos, with all of its tweaks, improvements and upgrades, would look, really feel and carry out higher than the six-year-old Platinum Plus.

It’s a extremely pleasing styler to make use of, because of its smaller, curved design. This makes it notably nice for creating curls and the plates glide over the hair higher than some other straightener we’ve used.

It’s additionally quicker than the Platinum Plus, provides extra shine and the kinds last more, albeit marginally so.

But in some ways the Platinum Plus and Chronos are nearly the identical styler. The Platinum Plus nonetheless holds its personal even towards dearer, extra advance fashions and continues to be a incredible straightener.

With the Platinum Plus now being the cheaper of the 2 choices, and with various retailers having dropped its value much more for the reason that launch of the Chronos, it represents one of the best worth for cash.

With all this thought of, we really feel most snug recommending the Platinum Plus as the higher GHD straightener. Nevertheless, if you happen to can afford to pay a bit extra, you at the very least know you’re getting one of the best of GHD’s finest improvements with the Chronos.


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